What Sellers Can Do To Appeal To More Work-From-Home Buyers

Posted on: 22 May 2025

 

With more people in the UK working from home than ever before, buyers' priorities are changing — and that spells opportunity for sellers.

Home office space is now essential
Today’s buyers are actively seeking properties with dedicated workspaces.

A spare bedroom, a converted loft, or even a quiet nook under the stairs can make all the difference. If your home has a room that could double as an office, it’s worth highlighting — or even staging — to help buyers picture themselves working productively from day one.

Flexible layouts are in demand
Open-plan spaces still appeal, but buyers now also value the flexibility to separate work and leisure. Homes with additional reception rooms, garden rooms, or adaptable spaces are seeing more interest from remote workers who need peace and quiet for Zoom calls and concentration.

Location matters less — space matters more.

With the daily commute less of a concern, buyers are widening their search areas. This means properties in suburban or rural areas are now in greater demand, particularly those offering more space, outdoor areas, or better value for money.

What can sellers do?

Staging a home office setup — even temporarily — can make your home more appealing. Emphasise the flexibility of your layout in your listing, and be sure to shout about high-speed broadband and strong mobile signal. If your home is located outside a major city, highlight the benefits of peaceful surroundings, larger gardens, and better value. The shift to home working isn’t just a trend — it’s a lasting change in how we live. If your property can meet these new buyer needs, now could be the perfect time to sell.

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